In our latest blog we look at the USA Private Label market and some of the advantages of engaging a Food Consultant to accelerate growth and drive financial success.
According to the PLMA (Private Label Manufacturers Association) Private Label has demonstrated another year of record-setting sales results in the US. With unit sales and dollar sales set new records as annual store brand sales reached $236.3 billion, an increase of $10.1 billion from 2022, establishing another all-time mark.
At Prof. Consulting Group we are well positioned to drive sustainable growth by empowering suppliers to strengthen their market position. Our consultants have decades of global experience and can support all aspects of the product development lifecycle.
A track record of success and trusted industry knowledge
- All our team are proven internationally across Private Label leadership in grocery retail or manufacturing. This ensures a global perspective on complex food trends, deep customer understanding, regulatory or food safety experience, product innovation, procurement, responsible sourcing or accessing strategic contract manufacturing capabilities. Our team goes beyond local or regional boundaries.
Unlocking category drivers and optimise innovation
- Designing targeted market research programs to suit your budget, delivering category assessments, navigating the customer journey, pooling shopper insights or reporting on the latest international innovation enabling you take a proactive approach to growing your Private Label business with your grocery retailers.
Achieve new sales through customer first innovation
- Global mega trends influence markets at different rates, understanding the global retail landscape and how brands or leading retailers are innovating, formulating customer messaging and delivering value strengths your innovation pipeline with confidence. Our team can expand your innovation horizon aligning investment with customer needs and proven product opportunities.
Working smarter moving faster
Our consultants bring a wide and deep understanding of the grocery store environment, spanning food and non-food products, equipment, ingredients, AgTech, packaging, and more. This broad expertise, combined with strong industry connections and a practical, solution-driven mindset, means we can help your team bring top-quality products to market quickly and safely.
Being different by thinking bold
- Speed to market through chosen partners with new ingredients, functional ingredients, flavours or process technology enhancing your competitiveness
- Access to proven alternative supply chains or direct sourcing, bring lower input costs in product formulation
- Sustainable thinking to product sourcing reducing costs and environmental impacts
Streamline Production Processes and navigating risks
- With hands on capability, operational understanding and proven guidance techniques establishes a controlled and efficient production process, reducing waste, controlling costs and ensuring a consistent approach to finished product standards and specification compliance
- Risk management capabilities providing strategic and operational oversight to protect your business, your customers and market position
- Supply chain optimalisation reducing costs, challenging dated processes and benefiting from fresh eyes improves your total business health
Packaging design, functionality and environmentally focused
- Our packaging specialists, experienced across a wide range of complex materials for primary and secondary packaging bring forward the latest packaging innovation, print capabilities, sustainable materials, innovative suppliers and materials with added functionality
- Understanding the supply chain and factors driving packaging cost, our team can unlock value through this major cost category
- With exposure across most categories with products travelling locally and internationally a deep insight to the rigors of the supply chain help determine fit for purpose packaging showcasing your product to its best
Taking a positive approach to the ESG strategy
- Helping your retail client deliver on their ESG commitments is becoming increasingly important to win new business or maintain current accounts, with a dedicated ESG team embedded within our business we help you deliver a combined agenda
- Bringing the experience of international markets, changing regulatory environment and global benchmarking programs we help you focus on activities that change the dial financially and environmentally, whilst setting the team up with a plan for long term success that meets your business needs and excites your retail clients
Reaching new markets to drive efficiencies and long-term growth
- With Private Label growing globally, taking turnkey innovation into other markets accesses volume, reduces costs and accelerates the ROI on any plant investment. Understanding the global retail landscape ensures we can guide you and your products to markets that suit and are within your reach
- To supply major retailers Private Label the accreditations are becoming more rigorous, far reaching and demanding, our practical understanding of these requirements help fast track your ability to meet these essential barriers to trade
Here is how Prof Consulting Group helped businesses like yours;
- Lead a strategic review of manufacturing capability across and international supply base for a PE owned Food Group, key outputs aligning current production capabilities with the innovation program and demands of the major retail customers ultimately driving sales and efficiencies.
- A global baked goods manufacturer wanted to accelerate their growth through export targeting Private Label supply into a new market, delivering the market insights, category analysis and breaking down the retailer strategies for baked goods we connected them with a local specialist to represent them and a successful launch into Private label supply in a new country
- A major wine producer needed to meet the technical standards of a leading European retailer in a very tight timeframe to maximise on an export opportunity. We lead them through the program remotely guiding the site team on critical requirements, documentation, training and delivered a pre audit enabling them to meet the customer requirements successfully on time
- A European manufacturing client needed to meet the changing responsibly sourced commitments of an international retailer, we guided the through the process, supported the local team through the requirements, documentation, training and pre audit ensuring they met the audit standard and maintained the ability to supply.
Prof. Consulting Group. Are you looking to accelerate the growth of your business? Look no further than Prof. Consulting Group! With our team of industry-leading experts and extensive range of services, we’ll help you take your business to the next level.
For more information or to discuss how Prof. Consulting Group can support your business, please contact us now.
